Less talk. More awesome.
It's time to change the conversation.
Delivering outstanding customer experiences doesn't just mean you're loved; it means you outperform the market. As your customers expect more, you have a right to demand more of your CRM solution. Microsoft Dynamics CRM is shifting the conversation in the CRM industry (and there's lots of talk) to the topics that matter most, or should matter most, to you and your business. Scroll down to join the discussion, take a TestDrive, and learn how to put more awesome in your customer experiences.
Take the Microsoft Dynamics CRM TestDrive now.
LOVE IT OR
CRM that collects dust? Not awesome.
CRM that people love? Awesome.
“Microsoft Dynamics CRM is training them for their jobs, rather than us having to train them to use the tool.”
Mark Miles, CIO, aden + anais
"The efficiency gains we saw translated into a 11x return on investment in the first year."
- Paul Williams,Head of Information Management, Element Six
Ask More of your CRM
From within an account record, how many clicks to check a colleague's status or presence regardless if they are a CRM user?
From within an opportunity record, how many clicks does it take to email a colleague? Call? IM? Post to an internal social collaboration tool? What about a customer?
What effort and investment is required to embed communication and collaboration channels within the CRM system without the need to flip between applications?
When in an opportunity record, can users tell where they are within a specific marketing, sales, or service process without having to click around to see related information?
Does the interface adapt and provide contextual content depending on the information being viewed by the user?
“In a given season, we track as many as 12 discrete campaigns with upwards of 1,000 pieces of creative. So there's a lot to monitor.”
-Brian Woyt, PGA Tour
Is Your CRM Solution
Mono-channel marketing? Not awesome.
One view of marketing plans, spend, and ROI across
"Unlock Your Potential"
From leads to sales 25% FASTER.
"With Microsoft Dynamics CRM, we were able to match sales to leads 25 percent faster and report on campaign results and ROI in real time."
John Johnston, Marketing Manager, Volvo
TRUST AND THE CLOUD: ARE YOU OPERATING WITHOUT A NET?
Opaque transparency about cloud service operations? Not awesome.
Deep clarity on commitment to data security and privacy practices? Awesome.
“The latest SaaS vendor pitch on why they don't need a service level agreement (SLA) is they are so proven they don't have to offer one. Huh?”
Rob Desisto, Gartner VP/Distinguished Analyst
Microsoft offers a
Ask More of your CRM
Does the CRM vendor have data centers in the EU? If not, how does the CRM provider sign EU Model Clauses?
Does the CRM vendor commingle customers' data with other customers' data? What is the strategy to prevent accidental sharing?
Does the CRM vendor share information about its data center operations, including where data is stored & who has access to the data?
Does the CRM vendor offer a financially-backed service-level agreement (SLA)?
Has the CRM vendor lost customer data? Describe when, where, and the conditions in which the data was lost.
“Our philosophy around mobile is that you should be able to get the data that you want anytime, any place, on any device.”
-Bob Stutz, Corporate Vice President of R&D, Microsoft Dynamics CRM
A Different Approach to Mobile:
Empty promises on “out-of-the-box” mobile solutions: Not awesome. Data anywhere on any device: Awesome.
"My absolute favorite part of CRM: I can be
Anywhere in the world,
it's linked with Outlook, so I can find any client's phone number, email address, or address, anywhere I want from my smartphone."
Financial Advisor, Raymond James
Social is a channel, not a Silver Bullet
Social only? Not awesome.
Social + the ways you like to collaborate today?
“Social is just the canary in the mine. It is the indication of the way the landscape is changing and has changed. And it is then incumbent on us to look at how we structure the conversations between all these media nodes.”
Brian Harte, Tourism Ireland
Ask More of your CRM
Does your CRM solution allow social collaboration alongside other forms of traditional collaboration, like voice/phone, IM, email, and video?
Is it possible to check a colleague's status or presence while using the social capability in CRM?
Starting from an opportunity record, how many clicks does it take to email a customer or colleague? Call? IM? Make a social post?
Does the social collaboration solution provide an audit log of the conversations? What about the IM tool?
How much will it cost for all employees to participate on the same internal collaboration network, with the appropriate level of functionality?